High-Performance Headless Storefront (Coom Endem)
Fully decoupled headless e-commerce: Next.js 16 App Router frontend + WordPress/WooCommerce API backend. Sub-120ms TTFB, 95+ Lighthouse score, zero layout shift, Docker Compose one-command setup.
Traditional WooCommerce stores couple frontend and backend tightly — the same server that holds the database also renders every page. This creates performance ceilings, security exposure, and scaling costs that compound as traffic grows.
Decoupled architecture: Next.js 16 App Router frontend with SSG + ISR deploys to edge networks (Vercel/Netlify) handling millions of pageviews for free. WordPress serves only API requests from Next.js via WooCommerce REST API. Entire stack containerized with Docker Compose for zero-config local development and VPS deployment.
Architecture Highlights
Complete frontend/backend decoupling — WordPress admin is invisible to the public internet
ISR (Incremental Static Regeneration) updates product pages without full rebuilds
Shop managers keep their familiar WordPress admin — no code changes required
One-command local setup: `docker-compose up` spins the full stack
Edge deployment to Vercel/Netlify handles any traffic spike without backend scaling
WooCommerce REST API + JWT authentication for secure server-side data fetching
Tech Stack
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Available for Founding Engineer roles & architecture contracts.